We build equestrian businesses that lead.
As the leading sales and business development agency in the equestrian industry globally, Equine Edge Consulting is dedicated to elevating and accelerating equestrian companies. We partner with the most ambitious names in the industry—apparel, accessories, equipment, retail, and events. To sharpen their identity, strengthen their strategy, and scale their growth.
In a hyper-competitive market, we deliver bold positioning, standout branding, high-impact marketing, and sales strategies that drive results. We turn vision into momentum and momentum into measurable success. We don’t follow the equestrian industry. We push it forward.
HOW WE WORK
HOW WE WORK
We are full-service + multi-disciplinary. Our work: strategy-driven + built for business growth.
Requirements
Our Process
Our Results
You’re a company looking to unlock more, push your brand forward, generate desire, and increase conversions.
One word: Collaborative. We act as an extension to your internal team. Let’s create greatness together.
Exceptional. When you love what you do, you do what you love. And we LOVE every aspect of elevation.
Requirements
Our Process
Our Results
You’re a company looking to unlock more, push your brand forward, generate desire, and increase conversions.
Exceptional. When you love what you do, you do what you love. And we LOVE every aspect of elevation.
Requirements
You’re a company looking to unlock more, push your brand forward, generate desire, and increase conversions.
Our Process
Our Results
Exceptional. When you love what you do, you do what you love. And we LOVE every aspect of elevation.
Elevating businesses since 2019
Partnerships served
More than 10 years of industry expertise
A full-service sales-growth and digital creative agency for the equestrian industry.
A track record shaped by years of strategy, execution, and impact.
Elevating businesses since 2019
A track record shaped by years of strategy, execution, and impact.
Partnerships served
We deliver strategic guidance, impactful execution, and growth that strengthens every partners– between brands, businesses and retailers.
More than 10 years of industry expertise
A full-service sales-growth and digital creative agency for the equestrian industry.
LEADERSHIP
We ensure exceptional delivery, data-infused creative flows, and most importantly a pleasant time while we hit your target goals.
Jenny Persson
Founder of Equestrian Edge Consulting
Jenny is a strategic leader and powerhouse in equestrian brand development, known for transforming ambitious companies into global contenders. Her connection to the industry began when she was just three years old—her parents put her on a horse, and something simply clicked. That early spark evolved into a lifelong passion that now fuels her sharp commercial insight, bold strategic direction, and ability to drive measurable growth across international markets.
With over 10 years of industry expertise, Jenny has built a reputation for elevating brands with precision and ambition. As the founder of Equine Edge Consulting, she leads with clarity, confidence, and a results-driven mindset. Her approach blends deep industry knowledge with modern sales acceleration, brand strategy, creative elevation, and high-level partnership development.
Jenny has represented and scaled brands across the globe—guiding them through market expansion, wholesale development, and long-term positioning.
“You guys do everything. There is nothing Equine Edge Consulting does not do. They do it all, beyond well, with the highest level of expertise and attention.”
At EEC, we build brands with intention, create desire through thoughtful storytelling, and develop results-driven strategies that fuel transformative, long-term growth. We’re not just a consultancy, we operate as an extension of your team. Highly proactive, insight-led, and committed to excellence, we deliver clarity, direction, and creative impact across every touchpoint. Whether through brand– and sales development, digital strategy, product positioning, or an integrated approach across all disciplines, we ensure your message reaches and resonates with the audiences who matter most.
Our work strengthens and elevates all of your communication channels across local, national, and international markets, particularly within the premium and performance-driven equestrian space. Founded on principles of innovation, strategic insight, and premium client service, Equine Edge Consulting brings together global expertise and deep industry understanding. Today, our team partners with forward-thinking equestrian businesses and brands to unlock growth, build loyalty, and set new standards within their markets.
Start a project
Ready to rock together?
About Us
Equine Edge Consulting is a strategic partner for brands and businesses looking to elevate their presence, expand their reach, and build sustainable growth within the equine industry and beyond. We combine sharp business strategy with contemporary brand development. Our work goes far deeper than traditional consulting—we become an extension of your team. From refining brand identity and customer experience to building smart sales structures and long-term growth strategies, we focus on creating foundations that scale.
We help you find your edge—and turn it into long-lasting success.
Contact
Offices in Milan and Mexico City, partnering with businesses worldwide.
jenny@equineedgeconsulting.com
+39 391 9142351