We're elevating equestrian businesses
Equine Edge Consulting is a full-service brand, sales, and business development agency unlike any other. We operate as your team—an extension of your business. Driving demand, accelerating sales, and creating transformative growth for leading equestrian companies.
We're elevating equestrian businesses
Equine Edge Consulting is a full-service brand, sales, and business development agency unlike any other. We operate as your team—an extension of your business. Driving demand, accelerating sales, and creating transformative growth for leading equestrian companies.
[Who We Are]
We are a dynamic team of strategists, problem-solvers, growth makers and creative strategists dedicated to shaping refined, high-impact brand experiences that stand out and sell.
With a sharp understanding of the equestrian market, we help ambitious retailers and businesses to find clarity, build momentum, and create lasting impact.
Our Vision
Our vision is to remain the leading specialist in our niche—empowering equestrian businesses to grow on a global scale. We aim to shape the future of the industry by providing the strategy, sales structure, and support ambitious brands need to scale, innovate, and lead with confidence.
Our Mission
Our mission is to help equestrian businesses grow, we partner with founders to build solid sales foundations, develop smart business strategies, and create scalable structures that drive long-term success. We support modern equestrian companies in reaching their full potential and becoming leaders in their industry.
[Services]
From high-impact strategies to narratives that truly resonate, we help you connect with your audience through powerful strategy and meaningful storytelling.
01
Brand Strategy & Positioning
For brands ready to refine their identity, strengthen their message, and stand out in a competitive market.
02
Sales Development & Retail Expansion
For brands aiming to grow wholesale and retailers seeking stronger product performance.
03
Business Consulting & Growth Planning
For brands needing marketing, high-impact storytelling that connects and converts.
[Why Choose Us]
Why businesses trust Equine Edge Consulting
At Equine Edge Consulting, we turn ambition into action. We build strategies that sharpen your brand, strengthen your sales, and set your business up to lead in a competitive equestrian market. From vision to execution, we move your growth forward.
Startup-minded Execution
We know how to build and scale brands from the ground up.
Strong Commercial Expertise
Sales strategy and business development are our core strengths.
Global Perspective
Experience working across international markets and diverse customer bases.
Deep Industry Insight
We understand the equestrian market from the inside.
[Client Testimonials]
Hear from our clients Their words reflect the impact of our strategy and the growth we deliver.
"Jenny has a proven track record of success, having recruited over 55 new accounts and consistently surpassed sales targets. Known for her integrity, commitment, and exceptional professionalism, Jenny has been a valued member of every organization she has worked with. She comes highly recommended."
Matilde Urdinola
CEO and founder, Yagya
"I would highly recommend Jenny. She will be an
extremely positive addition to any organization."
Josefine Abrahamsson
CEO, Hubso
"Always responsive, supportive, and solution-oriented, Jenny made our collaboration smooth and enjoyable from day one. Her understanding of the equestrian market and dedication to her partners really stood out"
Lara Trad
Founder, Ouma Horse
"She is a motivated individual who takes a lot of pride in her work and she always delivers for top quality work. It is inspiring working under her because of her entrepreneurial energy and hunger to constantly improve."
Vitoria Freitas
CEO, Vitoria Freitas
Imagine what we’ll create together.
About Us
Equine Edge Consulting is a strategic partner for brands and businesses looking to elevate their presence, expand their reach, and build sustainable growth within the equine industry and beyond. We combine sharp business strategy with contemporary brand development. Our work goes far deeper than traditional consulting—we become an extension of your team. From refining brand identity and customer experience to building smart sales structures and long-term growth strategies, we focus on creating foundations that scale.
We help you find your edge—and turn it into long-lasting success.
Contact
Based in Milan, partnering with businesses worldwide.
jenny@equineedgeconsulting.com
+39 391 9142351